Conforma Privacy Policy

This Privacy Policy explains how Conforma ("Conforma," "we," "us," or "our") collects, uses, discloses, and safeguards personal information when you use our platform for Texas home service projects. By accessing or using the Services, you consent to the practices described in this Privacy Policy.

• Account Information: Name, email address, phone number, company details, trade specializations, and profile content provided during registration or account updates.
• Project and Escrow Data: Milestone descriptions, pricing, invoices, evidence uploads, and communication related to projects managed through Conforma.
• Verification Documents: Licenses, insurance certificates, government-issued identification, and associated metadata required for contractor vetting.
• Usage Data: Log files, IP address, browser type, operating system, referring URLs, device identifiers, page views, and timestamps collected via cookies and analytics tools.
• Communications: Support requests, dispute submissions, invites, reviews, and messaging content sent through the platform.

• To provide, maintain, and improve the Services;
• To facilitate escrow transactions through Escrow.com and other payment partners;
• To verify contractor credentials and risk indicators;
• To communicate with users about projects, disputes, updates, and promotional offers;
• To personalize content, analytics, and recommendations;
• To protect the integrity and security of the platform, including fraud detection and prevention;
• To comply with legal obligations and enforce our Terms of Service.

We process personal information based on the following legal grounds: (a) contract performance (provision of escrow and project management tools); (b) legitimate interests (fraud prevention, platform security, customer support); (c) compliance with legal obligations; and (d) your consent, where required by law.

• Service Providers: We share information with trusted vendors who perform services on our behalf, including hosting, analytics, messaging, background screening, and customer support.
• Escrow Partners: Transaction details are shared with Escrow.com and payment processors to facilitate funding and disbursements.
• Project Participants: Homeowners and contractors receive necessary project and profile information to collaborate effectively.
• Legal Requirements: We may disclose information in response to lawful requests by public authorities, court orders, or to protect our rights, privacy, safety, or property.
• Business Transfers: In the event of a merger, acquisition, or asset sale, information may be transferred to the successor entity.

Conforma uses cookies and similar technologies to maintain sessions, remember preferences, analyze traffic, and deliver relevant communications. You can manage cookie preferences in your browser settings, but disabling cookies may affect certain features. We also rely on analytics services such as Google Analytics or similar tools to better understand platform usage.

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements. Escrow transaction records are retained in accordance with financial and regulatory requirements.

Conforma implements administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, or alteration. However, no security measures are infallible, and we cannot guarantee absolute security. You are responsible for safeguarding your account credentials.

• Access and Correction: You may access and update your account information through the profile settings.
• Deletion: You may request deletion of your personal information by contacting us, subject to legal and contractual obligations.
• Marketing Preferences: You may opt out of marketing emails by using the unsubscribe link within those communications.
• Do Not Track: Our Services currently do not respond to Do Not Track (DNT) signals.

The Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 13. If we become aware that a child has provided us with personal information, we will take steps to remove such information and terminate the associated account.

Conforma is based in the United States. By using the Services, you understand that your personal information may be transferred to, stored in, and processed within the United States and other jurisdictions where our service providers operate. We implement appropriate safeguards when transferring data internationally.

We may update this Privacy Policy from time to time. If material changes are made, we will notify you via the Services or email. Changes become effective on the date posted unless otherwise specified. Your continued use of the Services after the effective date constitutes acceptance of the revised policy.

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at privacy@conforma.com or by mail at 411 W Monroe St, Suite 35, Austin, TX 78704.